sietse cieraad | industrial design

Focus

Project
Hearing device - Focus
Client
Philips
Market
Hearing and listening devices
Date
Jan 2006
Description
Hearing impairment is a growing issue that is linked to noise pollution and ageing populations, among other factors. Most don’t need a classical hearing aid but do have trouble understanding others in noisy surrounding. Those can receive great benefit from a "one size fits most" type of hearing aid - one that is inexpensive and convenient to acquire without prescription and which you can use when needed. Solution is hearing device Focus which helps recognizing what

is important in a noisy environment and helping to distinguish between speech and background noise. The directional microphone amplifies the sound of selected source and reduces the sound coming from behind. Ideally suited for conferences, office meetings, restaurants, performances, crowded places and other situations where people struggle to hear.